Play with Icons
PLAY WITH ICONS shines a spotlight on the two pillars at the heart of Lacoste today: its timeless, universal pieces and the bold individuals who wear them every day.

Adèle Exarchopoulos & The Lenglen Bag — Effortless Elegance
Actress and style icon Adèle Exarchopoulos redefines chic with the Lenglen bag — Lacoste's newest It-accessory. In a clever trompe-l'œil, she wears the bag as a pleated skirt, fusing inspiration and evolution into a single witty silhouette. A visual nod to Lacoste's tennis and high-fashion heritage, remixed with unmistakable French attitude.
Pierre Niney & The Lacoste Polo — The Living Emblem
French actor Pierre Niney exudes understated elegance with a playful twist. Dressed head to toe in Lacoste's iconic green — polo shirt included — he lounges on a sculptural green couch subtly shaped like a crocodile tail. In a minimalistic and witty composition, Pierre completes the emblem himself, becoming one with the Crocodile.
Venus Williams & The Pleated Skirt — The Legend
Pleated, powerful, magnetic. Venus Williams emerges from a sculptural pleated form, crowned with equally elegant pleats — a tribute to Lacoste's innovative mastery of the craft. Holding a pearl-like tennis ball in hand, she becomes a living work of art and a living legend, redefining grace, power, and invention.
Novak Djokovic & The Lacoste Polo — The King of the Court
Dressed in Lacoste's iconic off-white polo shirt, Novak Djokovic is draped in a golden tennis net transformed into a regal cape. The image celebrates both the man and the garment, honoring Djokovic's undisputed GOAT status while reaffirming the polo shirt's place in the pantheon of fashion and sport icons.
Wang Yibo & The Lacoste Polo — The Singular Charisma
Actor, singer, and global phenomenon, Wang Yibo's portrait captures his unmatched influence and the extraordinary attention he commands. He appears on stage, receiving bouquets made entirely of Lacoste polo shirts in a gradient of blues — a fashion tribute to his stage charisma and the timeless appeal of the Lacoste polo shirt in all its shades.