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06 May 2025 – EVENTS

Play with Icons

PLAY WITH ICONS shines a spotlight on the two pillars at the heart of Lacoste today: its timeless, universal pieces and the bold individuals who wear them every day.

Play with Icons — Novak Djokovic

Adèle Exarchopoulos & The Lenglen Bag — Effortless Elegance

Actress and style icon Adèle Exarchopoulos redefines chic with the Lenglen bag — Lacoste's newest It-accessory. In a clever trompe-l'œil, she wears the bag as a pleated skirt, fusing inspiration and evolution into a single witty silhouette. A visual nod to Lacoste's tennis and high-fashion heritage, remixed with unmistakable French attitude.

Adèle Exarchopoulos & The Lenglen Bag

Pierre Niney & The Lacoste Polo — The Living Emblem

French actor Pierre Niney exudes understated elegance with a playful twist. Dressed head to toe in Lacoste's iconic green — polo shirt included — he lounges on a sculptural green couch subtly shaped like a crocodile tail. In a minimalistic and witty composition, Pierre completes the emblem himself, becoming one with the Crocodile.

Pierre Niney & The Lacoste Polo

Venus Williams & The Pleated Skirt — The Legend

Pleated, powerful, magnetic. Venus Williams emerges from a sculptural pleated form, crowned with equally elegant pleats — a tribute to Lacoste's innovative mastery of the craft. Holding a pearl-like tennis ball in hand, she becomes a living work of art and a living legend, redefining grace, power, and invention.

Venus Williams & The Pleated Skirt

Novak Djokovic & The Lacoste Polo — The King of the Court

Dressed in Lacoste's iconic off-white polo shirt, Novak Djokovic is draped in a golden tennis net transformed into a regal cape. The image celebrates both the man and the garment, honoring Djokovic's undisputed GOAT status while reaffirming the polo shirt's place in the pantheon of fashion and sport icons.

Novak Djokovic & The Lacoste Polo

Wang Yibo & The Lacoste Polo — The Singular Charisma

Actor, singer, and global phenomenon, Wang Yibo's portrait captures his unmatched influence and the extraordinary attention he commands. He appears on stage, receiving bouquets made entirely of Lacoste polo shirts in a gradient of blues — a fashion tribute to his stage charisma and the timeless appeal of the Lacoste polo shirt in all its shades.

Wang Yibo & The Lacoste Polo
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